|Code:||Joico NEW! Blonde Life Brightening Shampoo|
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Joico NEW! Blonde Life Brightening Shampoo
Joico's Blonde Life Brightening Shampoo, is designed specifically for bleached, double-processed, and high-lift blondes. This gentle sulfate-free cleanser whips up into a luscious lather, then cleanses hair using a high-tech system that lifts and suspends dirt and oil in "micelles" (a fancy term for a bubble-like molecular arrangement) and quickly rinses them away. Along with it go unwanted yellow tones that turn blonde hair brassy. What you get instead is lustrous color, plus a soft, clean feel with no-drag wet combing so hair is perfectly prepped for a blow-dry.